Peak Insight

Cisco Webex Contact Center named a leader in IDC MarketScape: What It Means for Our Customers in Australia

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Cisco Webex Contact Center has been recognised as a Leader in the IDC MarketScape: Worldwide Contact Center-as-a-Service Applications Software 2024 Vendor Assessment. The report evaluated 12 global providers and highlighted the exceptional capabilities of Webex Contact Center. Here’s what this recognition means for our customers in Australia.

Rising Customer Expectations and Increasing Complexity of Inquiries

As companies offer more diverse services and customers use more self-service options, agents need to handle more complex requests requiring detailed knowledge. Webex Contact Center, with its advanced analytics and AI capabilities, assists agents by providing real-time insights and information, enabling them to resolve complex inquiries more efficiently.

Meeting Customer Expectations for Personalised, Omnichannel Experiences

Customers expect tailored interactions across multiple channels like mobile apps, web chat, and video. Webex Contact Center enables seamless omnichannel interactions, ensuring customers receive consistent and personalised service regardless of the communication channel.

Lack of End-to-End Visibility of the Customer Journey

Many contact centres don’t have full visibility into customer interactions across different channels, creating inefficiencies and frustrating both customers and agents. Webex solutions offer comprehensive visibility into the customer journey, allowing agents to provide more informed and effective support.

Balancing Automation with Human Touch

Businesses need to leverage AI and automation to handle simple queries while ensuring complex issues are routed to human agents for personalised support. Webex Contact Center’s AI-driven automation efficiently manages routine inquiries, freeing up agents to focus on high-value interactions that require a human touch.

Adapting to Rapid Changes and Digital Transformation

Since the COVID-19 pandemic, organisations have accelerated the digitalisation of operations and rethought their contact centre strategies. Webex solutions facilitate seamless transitions to remote work, enabling businesses to maintain operational continuity and high-quality customer service during times of disruption.

High Agent Attrition Rates

Contact centres often experience high agent turnover due to factors like poor training, overwhelming workloads, and outdated technology. With Webex Contact Center, businesses can improve agent experiences by providing modern, intuitive tools that reduce workload and improve job satisfaction, ultimately lowering attrition rates. Enhancing agent morale through flexible work options and efficient tools is vital. Webex Contact Center’s user-friendly interface and powerful capabilities help agents perform their roles effectively, leading to higher job satisfaction.

Business Outcomes

Cost Savings

Reducing labour and real estate costs is a major benefit. By enabling hybrid work and optimising remote operations, organisations can reduce their physical footprint and associated expenses.

Enhanced Resolution

Improving customer issue resolution times and experience scores is critical. With advanced analytics and AI, Webex solutions automate and streamline customer service processes, leading to quicker and more efficient resolutions.

Increased Loyalty

Boosting brand affinity and customer loyalty is essential for long-term success. Enhanced customer experiences foster deeper connections and trust, driving loyalty and repeat business.

Better Agent Morale

Enhancing agent morale through flexible work options and efficient tools is vital. Webex Contact Center’s user-friendly interface and powerful capabilities help agents perform their roles effectively, leading to higher job satisfaction.

Sustainability

Lowering the carbon footprint by reducing agent travel aligns with sustainability goals. Webex solutions support remote work, cutting down on commute times and contributing to a greener environment.

Recognised Excellence

Webex Contact Center has received numerous awards and accolades, including:

  • Best Enterprise Contact Center Award from CX Today.
  • Generative AI Product of the Year from TMCNet.
  • Top CCaaS Providers to Consider in 2024 from UC Today.
  • Top Microsoft Teams Contact Center Solutions in 2024 from UC Today.

These recognitions highlight the innovative capabilities and exceptional performance of Webex Contact Center across various industries.

Conclusion

At Peak Insight, the 2023 Telstra Cisco Partner of the Year, we are dedicated to enhancing customer experience while optimising operational efficiency for businesses across industries. Our world-class solutions, powered by Webex Calling and Webex Contact Center, are designed to address the unique challenges of various sectors. By partnering with us, Australian organisations can enhance customer experience, optimise operations, and achieve sustainable business practices. Contact us today to stay ahead of the curve with our expert services and the latest advancements from Webex.

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